Craftzine.com blog: August 2008 Archives

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Archives: August 2008

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August 31, 2008

DIY Cardboard Doll Furniture

Anna at Forty-Two Roads shows off some of her adorable DIY cardboard doll furniture. You can purchase an instruction booklet on how to make this in her Etsy shop.

New Letterpress Cards from Hello Lucky

Check out the new batch of beautiful letterpressed cards from Hello Lucky. If you recall, we got to see the design and letterpress process in a recent CRAFT Video Podcast visit at the Hello Lucky studio. It's great to see the beautiful finished versions!

CRAFT Flickr Pool Weekly Roundup

This week in the CRAFT Flickr pool we saw:

We also thought you might like:

HOW TO - Make a Recycled Necktie Scarf

Diane of CraftyPod has a tutorial up on CraftStylish showing you how to make a recycled necktie scarf.

From the pages of CRAFT: 08:

"Necktie Glasses Case," by Diane Gilleland, pgs 120-121. Preview the article here in our Digital Edition.

Subscribe to CRAFT Magazine
Craftzine readers can now get $5 off a yearly subscription by entering the code MCRAFT. That's just $29.95 for 4 quarterly issues!

August 30, 2008

Turn an Old Window into Illuminated Wall Art

DIY Maven on Curbly transforms an old barn sash window and turns it into a piece of illuminated wall art.

HOW TO - Make a Vietnamese Bánh mì Sandwich

Amy at Angry Chicken shows you how to make one of my favorite sandwiches, a homemade Vietnamese Bánh mì.

Amy writes:

We are pretty obsessed with Bánh mì. We live in a part of town were you can get these Vietnamese/French style sandwiches anywhere and they are very addictive and usually under $3. Chase it with mango bubble tea or a sweetened iced coffee and you are in heaven. It's like a lovely fresh salad on a baguette.

Instructables Craft Skills Contest

Here's a new contest over at the Instructables site:

Crafting is awesome, but sometimes it's hard to find a place to learn the skills you need. To help gather up the knowledge behind the skills we're having a Craft Skills Contest!

What do you love to do? Amaze us all with your skills and helpful insights and you'll get something great to make your next project even better!

Share your crafting know-how, and help other crafters get started on a new project. Show us the basics, tips, and tricks for any area of crafting and win some great prizes from Singer, Lion Brand Yarn, and Stitch Lounge!

I know you readers have a vast skill set between you, and we'd love to see you share those with others, so think about what you know how to do, and make an instructable about it, then send it to us!

Coco's Bobble Dress

Whitney at The Purl Bee shares this sweet crochet pattern to make Coco's Bobble Dress, simply one of the cutest crochet dresses for little girls.

Refashion a Dress into an Apron

Stitch Lounge shows you how to refashion a dress into a nifty apron. Download the PDF tutorial.

August 29, 2008

20% Off in the Maker Shed 'til Midnight Sunday

You may or may not realize that we offer lots of cool craft supplies and kits (as well as CRAFT and MAKE back issues, box sets, and clothing) for sale in the Maker Shed. Be sure to take a look--if you see something you like, you can get 20% off until midnight on Sunday by entering the code "dogdays" at checkout. Here's the scoop from the powers that be:

It's hot here in Sebastopol. So hot, that the PG&E substation across the street blew a transformer and knocked out our power yesterday afternoon. So.... Under the category of anything is a good excuse for a promotion, we'll do the "dog days" promotion now through midnight Sunday, August 31. Visit MakerShed and enter "dogdays" as the promotional code and get 20% off everything in your shopping cart. Offer expires midnight PST this Sunday (9/1).

HOW TO - Crocheted Muppet Eyeglass Holder

Craftster user Sarah417 used djonesgirl's handy crochet pattern to make this hilarious Muppet-inspired eyeglass holder. Ernie looks so much smarter, no?

Knit an I-Cord Scarf

Slip Slip Knit uses up her left over Koigu remnants to knit up this fantastic I-cord scarf. Thanks Ellen!

Mexican Sugar Skull Decorating Classes @ DIY Lounge

Cathy Pitters from Bossa Nova Baby and Crafty Wonderland will be teaching a Mexican Sugar Skull Decorating class this October at DIY Lounge in Portland. Sign up online now, before the classes fill up!

HOW TO - Make Mini Journals

Samantha at Maquette shows you how to make mini journals showing you how to do this from easy to advanced methods.

HOW TO - Add Fabric to Embroidery

Missy Ballance at Pimp Stitch shows you how to take your embroidery to the next level by adding fabric.

Book Review & Craft Biz Q+A with Jennifer Perkins

Naughty Secretary Club: The Working Girl's Guide to Handmade Jewelry by Jennifer Perkins
Buy the Book ($11.55)
Naughty Secretary Club
Stitch
Austin Craft Mafia

Jennifer Perkins' jewelry company Naughty Secretary Club is a major fixture of the indie craft scene and it's easy to see why. Her hyper-colorful, supremely kitschy creations are so unmistakably hers, and wearing them will put you no danger of being called subtle. Fans of the larger-than-life look are going to flip for Jennifer's new book The Naughty Secretary Club: The Working Girl's Guide to Handmade Jewelry (North Light Books). It boasts more than 50 fun secretary-themed jewelry projects that will find you turning your entire house upside down to see what you can turn into jewelry next. There are plenty of projects for beginners, but the book is also full of clear and helpful photos and instructions that give you the confidence you need to experiment with new tools like high-speed drills and embossing enamel. The whole book has a cheeky, pop-culture infused tone that makes it as addictive and easy to ingest as candy, only learning to make awesome jewelry is a whole lot better for you.

You can find the book online at Amazon--or if you're in the Austin area, come meet Jennifer and pick up a signed copy at the book release party Craft magazine is co-hosting on Saturday. You can also sign up for special subscription deals on CRAFT, or win a whole host of fun door prizes.

Reading Jennifer's new book gave me the urge to chat with her about her company's background and her views on being an independent businessperson an increasingly challenging marketplace. If you can't get enough of her advice, check out her guest blog entries on the topic at Indie Fixx. Read on to find out what doing it yourself really entails.

CRAFT: How did you make the transition from working for "The Man" to working for yourself? Did you ever find yourself doubting your decision, or was the transition a smooth one?

I was working as an Executive Administrative Assistant to Business and Government Relations at a Telecommunication company in Austin when I started Naughty Secretary Club. Shortly after I was hired my boss left the company, was never replaced and I was hardly ever asked to do another thing. All through high school and college I had done a print zine called Scratch-n-Sniff. Out of sheer boredom at work I decided to put it online and rename it Naughty Secretary Club. I started doing band interviews, crafts and recipes and after a few years I started dabbling in resin jewelry as a hobby. The hobby got to be so popular locally I decided to sell the bracelets with pictures of pop stars on Naughty Secretary Club and soon jewelry took up all my time and record reviews fell to the side. I had started to garner a little bit of national press for my jewelry and at this point was still working as a secretary but was having to make jewelry before work, after work, sometimes at work and go to the post office on my lunch break to ship packages. I received a feature on my jewelry in Bust Magazine and things went through the roof. I got a TON of orders, so many I had to give 3 days notice at my job. It was a tough call because I was scared the orders were just a fluke and the money would not always last. In the end I decided there were other secretary jobs to be had if the jewelry thing did not work or God forbid I would go get my masters degree. Lucky for me I have never had to go back to working for the man or to school.

CRAFT: How do you structure your days when you're the boss (do you stick to a set schedule, etc.?), and do you have any tips on time/task management? (On a related note, how on earth did you find time to write a book when you have so much going on?)

I don't have a strict schedule, though I probably should. I find not having a schedule is one of the beauties of working for yourself. Some days I answer emails first thing in the morning other days I don't answer them at all. If I had a strict schedule it would be back to what I hated about working and school. I like to have each day be a little different. There are some constants like my assistant gets here at noon and stays until 6. That being the case, I try to get a lot of things done that I need quiet for before they get here like interviews, blogs any writing that needs to be done. Speaking of writing, I don't know how I managed to get my book done. They fast-tracked it so everything had to be done very quickly. I had to do all the writing right smack during the height of Stitch planning. So there I was planning what is basically a party for 3,000 people and writing a book. That took a little more discipline and I did put myself on a schedule for that like how many projects I needed to write per week.

CRAFT: How would you compare the challenges of working for yourself with working for "The Man"?

Working for the man was much easier. I got home at 5 and had nothing to worry about or think about. My weekend were free, there was paid vacation and I had benefits. When you work for yourself it never stops and in order to be successful you need to eat, breathe and sleep what you do. Sure there are vacations, but you worry and hope that your assistants have things under control. Benefits, that's one of the main reasons I got married so that I could get on my dudes health insurance. Working for yourself just takes a lot of discipline. People think you can slack off and I used to get comments that insinuated I took long lunches and watched a lot of Lifetime Movie Network. Anyone that knows me knows that is not the case. If anything the one thing I have a problem with is turning it off. I'm all Naughty Secretary Club all the time and sometimes I need to do better about finding time to just be Jen.

CRAFT: How important has the internet been in relation to the growth of your business? Also, would you say the bulk of your business comes from your own website, or from wholesale accounts and/or craft show sales? (Basically I'm wondering if you think it's best for folks to diversify their sales approach or stick with a slow-and-steady plan.)

The internet has been crucial to Naughty Secretary Club. With the internet you can reach so many people around the world. I would definitely say the bulk of my business comes from the internet. It seems often times people either do majority of their business from direct sales through the net, wholesale or making the craft show circuit. I do a fair amount of wholesale, though it by no means pays the bills. Often times I am so busy fulfilling my online orders I don't have the time to court wholesale accounts. I know for some people wholesale can be very lucrative and I have friends that make a living off of just wholesale purchases. I only do 1-2 craft shows a year. I used to do a lot more, but as my business has grown I don't do as many as I used to. Plus the largest one in Austin is Stitch, which I produce so I would not be able to have a booth and help run the show.

CRAFT: Is there anything you wish you'd done differently when starting your business, knowing what you know now? BONUS: Any resources for upstart craft businesses that you'd care to recommend? (This can be a web design company you worked with, a business class you took or book you found useful, banking information you've discovered that was helpful to you, etc.)

I got really lucky with the way my business went. I am very close friends with Tina Sparkles of Sparkle Craft and Jenny Hart of Sublime Stitching. I was super fortunate that 3 of us not only lived in the same town, became friends, but also decided to start our crafty businesses at the same time. We would meet regularly and swap tips and stories from what we were learning about business. This was how the Austin Craft Mafia got started. My hot tip would be to find local like minded crafters and do the same thing. I promise there is a craft mafia, stitch-n-bitch or Etsy street team in your area that would love to meet you. Other hot tips would be to read the interviews with your favorite crafters, buy a copy of Guerilla Marketing and memorize it, join the Switchboards or Craftster. There are so many resources out there to help you make your business a success, a lot of which is free, be sure to take full advantage of it.

CRAFT: Any tips on how to keep your business fresh and thriving/growing? How do you stay inspired?

Update your content regularly, have sales, rotate the look of your front page, take out ads. For someone like me who has been in business for several years it is important that I change things up. Everyday there is a new Etsy store selling jewelry just as cute as mine, so I have to find new ways to stay ahead of the game. That is key. Lucky for me I have crafty ADD so I constantly want to try and make new things. I get bored easily so my style and aesthetic, though always tack-a-licious changes often.

I love cruising Flickr, Etsy and various style blogs for inspiration. Often ideas come to me from various color combinations I see in fabrics.

CRAFT: Becoming an author-- was there a bit of a learning curve for you, or did it come as naturally to you as it seems? Would you do it again?

Becoming an author was not that tricky for me. I was always that kid in college that when the teacher gave us a writing assignment that had to be 1500 words and everyone complained I did too, but because it was not enough words not too many. I had also written my own zine as well as written for other publications like Venus Zine, Held Like Sounds, Splendid and more. Not to mention my blog, so I had quite a bit of writing experience under my belt. I would totally do it again. As a matter of fact I am cooking up ideas for book number two as we speak. I'd also love to do a book on marketing your Indie business.

CRAFT: What's your favorite project in your new book and why?

It's a funny thing my favorite things are usually never other people's favorite things. It's a fact that if I make something I love and put it up for sale on Naughty Secretary Club it will sit there forever. If I make something that I hate and want to take apart it sells first. It's a weird thing. The same seems to be true of the book. Out of all the reviews, blogs and mentions of the book no one has said anything about the Specs Appeal Necklace and that is my favorite. It's made with a pair of old cat eye glasses and has a picture of my hubby Chris and I inside the lenses. It makes me giggle. I'm a huge fan of Make and Craft Magazine contributor Matt Maranian author of the Pad series. He used a pair of old glasses to make a picture frame in one of his books and this was my inspiration for the necklace.

Amigurumi Pup from Tiny Yarn Animals - CRAFT Pattern Podcast

Download the Pattern PDF | Subscribe in iTunes

Crochet this cute pup from Tamie Snow's new book, Tiny Yarn Animals: Amigurumi Friends to Make and Enjoy. It's the perfect little friend to make this weekend from your yarn stash!

When you're done with your little pup, add it to the Roxycraft Gallery on Flickr.

Book Review & Giveaway - Tiny Yarn Animals: Amigurumi Friends to Make and Enjoy

Tiny Yarn Animals: Amigurumi Friends to Make and Enjoy by Tamie Snow Buy the Book ($10.36) Roxycraft Pimp Stitch

I've been a fan of Tamie Snow of Roxycraft for a long time now and her new book Tiny Yarn Animals: Amigurumi Friends to Make and Enjoy. The book features patterns her cute style of crochet animal friends from koala, bear, turtle, pup, and more. Tamie shows you how to crochet basic stitches and also goes through how to assemble your tiny yarn animal. Make the cutest gift for your friends with the patterns in this book!

Guess what? Here's another book giveaway! One lucky CRAFT reader will win a signed copy of Tiny Yarn Animals! Just leave a comment to this post and tell us why you need this book. (Please make sure your email address is in your profile so we can contact you if you win.) All comments will be closed by 10am PST on Saturday, August 30th. The lucky winners will be announced on Tuesday evening on the CRAFT blog. Good luck!

Austin Event: Sew It Up

Luke @ MAKE posted about a cool sewing event going on tonight in Austin. Between this and the CRAFT event tomorrow, the holiday weekend is shaping up to be a crafter's delight.

Bob Dobbs Filet Crochet

From the CRAFT Flickr pool: user Crochet Sera Sera made this crochet piece depicting J. R. "Bob" Dobbs, figurehead of the Church of the SubGenius. Filet Crochet is a type of crochet fabric using only two types of stitches, resulting in a grid-like pattern, lending itself well to embedded patterns.